SkillsAdd

thatrebeccarae/claude-marketing

email-composer

Draft professional emails for business and marketing contexts — outreach, client communication, proposals, follow-ups, and internal updates. Includes tone calibration, subject line formulas, and follow-up cadence recommendations.

First seen Apr 8, 2026

Installation

$ npx skills add thatrebeccarae/claude-marketing --skill email-composer
View on skills.sh ↗ GitHub repository ↗

Similar popular skills

Related neighbors and high-traction skills in the same topics — useful to compare before installing.

stitch-design-taste Same topic
leonxlnx/taste-skill 287.7K installs
firecrawl-seo-audit Same topic
firecrawl/firecrawl-workflows

Audit a website's SEO with Firecrawl. Use when the user asks for an SEO audit, metadata and hea…

31.6K installs
taste-design Same topic
google-labs-code/stitch-skills 17.5K installs
apify-ultimate-scraper Same topic
apify/agent-skills

Universal AI-powered web scraper for any platform. Scrape data from Instagram, Facebook, TikTok…

15.2K installs
clerk-vue-patterns Same topic
clerk/skills

Vue 3 patterns with Clerk — composables (useAuth, useUser, useClerk, useOrganization), Vue Rout…

11.4K installs
email-best-practices Same topic
resend/resend-skills

Use when building email features, emails going to spam, high bounce rates, setting up SPF/DKIM/…

8.9K installs

Also in this package

Other skills from thatrebeccarae/claude-marketing · top by installs.

npx skills add thatrebeccarae/claude-marketing
facebook-ads 128 html-report-builder 118 google-tag-manager 108 competitor-ads-analyst 105 social-media-strategy 99 pro-deck-builder 98 looker-studio 94 copywriting-frameworks 90 tiktok-ads 89 content-pipeline 87

Browse all from thatrebeccarae/claude-marketing

More details

Agent compatibility

Declared targets from SKILL.md / docs. Unmarked agents are not listed — the skill may still install via the CLI.

Claude Code Declared
Cursor Not declared
Codex Not declared
GitHub Copilot Not declared
Windsurf Not declared
Gemini CLI Not declared
Cline Not declared
OpenCode Not declared

Repository health

Stars 133
License LICENSE
Default branch main
Open issues 0
Status Active

Skill metadata

Parsed from SKILL.md frontmatter.

Version1.0.0
LicenseMIT
Declared agents claude-code
More metadata
version
1.0.0
category
content
domain
email
updated
2026-03-13
tested
2026-03-17
tested_with
Claude Code v2.1

Package contents

Files included with this skill beyond the listing page.

  • skill md SKILL.md 3,984 B
  • docs SUMMARY.md 253 B

History

  1. First seen on skills.sh
  2. First recorded snapshot · 77 installs

SKILL.md

Email Composer

Draft professional emails for business and marketing contexts.

Install

git clone https://github.com/thatrebeccarae/claude-marketing.git && cp -r claude-marketing/skills/email-composer ~/.claude/skills/

Email Categories

1. Outreach & Prospecting

  • Cold outreach (personalized, value-first)
  • Warm introduction follow-ups
  • Partnership proposals
  • Speaking and podcast pitches

2. Client Communication

  • Project kickoff
  • Status updates and reports
  • Scope change discussions
  • Invoice and payment follow-ups
  • Deliverable handoffs

3. Internal / Team

  • Campaign briefs
  • Performance recaps
  • Cross-functional requests
  • Meeting agendas and follow-ups

4. Sales & Proposals

  • Proposal cover emails
  • Pricing discussions
  • Objection handling
  • Contract and SOW follow-ups
  • Win-back campaigns

Structure Framework

Every email follows this structure:

Subject: [Specific, not generic — include key value or action]

[Opening — context in one sentence: why you are writing]

[Body — 2-3 short paragraphs max, bullet points for multiple items]

[CTA — one clear, specific ask]

[Sign-off — matched to relationship level]

Tone Calibration

Tone Characteristics When to Use
Formal Complete sentences, no contractions, titles, "Dear..." C-suite, legal, first contact with enterprise
Professional Direct but warm, contractions OK, first names Clients, colleagues, vendors
Casual Conversational, personality OK, still clear Internal team, close working relationships
Urgent ACTION REQUIRED flag, bold deadlines, consequences Time-sensitive, blocking issues

Subject Line Formulas

Formula Example
Action + Topic + Deadline "Review: Q1 Campaign Brief by Friday"
Number + Benefit "3 Quick Wins from Your GA4 Data"
Question "Can we schedule 15 min to discuss the Shopify migration?"
Value + Context "Your Klaviyo Audit Results (3 Revenue Opportunities)"
Urgency + Specificity "Action needed: Tracking code missing from 4 pages"

Key Principles

  1. One email, one CTA. Do not dilute with multiple asks.
  2. 150 words max for most emails. Respect the reader's time.
  3. Specific subject lines. "Q4 Campaign Brief — Review by Friday" not "Update."
  4. Add value, not volume. Never "just checking in" without new information.
  5. Active voice for CTAs. "Can you review this by Thursday?" not "It would be great if this could be reviewed."
  6. Context first. Recipient should know why they are reading within the first sentence.

Anti-Patterns

  • "Just checking in" without adding value
  • Walls of text (>200 words for a simple ask)
  • Passive voice CTAs ("It would be great if...")
  • Multiple asks in one email
  • Generic subject lines ("Update", "Quick question", "FYI")
  • Marking everything as urgent
  • Reply-all when only one person needs to respond
  • Sending when emotional — draft, wait, re-read

For templates and follow-up cadence, see [REFERENCE.md](REFERENCE.md).

Brand Context (Optional)

If brand-profile.json exists in the working directory, read it before composing emails. Use the formal_casual axis to set salutation and sign-off style, voice descriptors to guide subject line personality, and colors for email template accent recommendations. This profile is produced by the brand-dna skill.