Content Creator
Professional-grade brand voice analysis, SEO optimization, and platform-specific content frameworks with executable Python tools.
Install
git clone https://github.com/thatrebeccarae/claude-marketing.git && cp -r claude-marketing/skills/content-creator ~/.claude/skills/
How this differs from seo-content-writer: The seo-content-writer skill focuses on deep SEO writing — keyword research, on-page optimization, meta tags, heading hierarchy. This skill is the broader content marketing toolkit — brand voice development, content calendars, multi-platform strategy, and includes executable Python scripts for analysis.
Core Workflows
Brand Voice Development
- Analyze Existing Content (if available)
``bash python scripts/brandvoiceanalyzer.py existing_content.txt ``
- Define Voice Attributes
- Review brand personality archetypes in REFERENCE.md - Select primary and secondary archetypes - Choose 3-5 tone attributes - Document in brand guidelines
- Create Voice Sample
- Write 3 sample pieces in chosen voice - Test consistency using analyzer - Refine based on results
Creating SEO-Optimized Blog Posts
- Keyword Research
- Identify primary keyword (search volume 500-5000/month) - Find 3-5 secondary keywords - List 10-15 LSI keywords
- Content Structure
- Use blog template from REFERENCE.md - Include keyword in title, first paragraph, and 2-3 H2s - Aim for 1,500-2,500 words for comprehensive coverage
- Optimization Check
``bash python scripts/seooptimizer.py blogpost.md "primary keyword" "secondary,keywords,list" ``
- Apply SEO Recommendations
- Adjust keyword density to 1-3% - Ensure proper heading structure - Add internal and external links - Optimize meta description
Social Media Content Creation
- Platform Selection — Identify primary platforms based on audience
- Content Adaptation — Start with core message, use repurposing matrix from REFERENCE.md
- Optimization — Platform-appropriate length, optimal posting time, correct image dimensions
Content Calendar Planning
- Monthly Planning — Set goals and KPIs, identify key themes
- Weekly Distribution — Follow 40/25/25/10 content pillar ratio
- Batch Creation — Create all weekly content in one session
Key Scripts
brandvoiceanalyzer.py
Analyzes text content for voice characteristics, readability, and consistency.
Usage: python scripts/brandvoiceanalyzer.py <file> [json|text]
Returns: Voice profile (formality, tone, perspective), readability score, sentence structure analysis, improvement recommendations.
seo_optimizer.py
Analyzes content for SEO optimization and provides actionable recommendations.
Usage: python scripts/seooptimizer.py <file> [primarykeyword] [secondary_keywords]
Returns: SEO score (0-100), keyword density analysis, structure assessment, meta tag suggestions, specific optimization recommendations.
Quality Indicators
- SEO score above 75/100
- Readability appropriate for audience
- Consistent brand voice throughout
- Clear value proposition
- Actionable takeaways
- Platform-optimized
Performance Metrics
Content Metrics
- Organic traffic growth
- Average time on page
- Bounce rate, social shares, backlinks
Engagement Metrics
- Comments, email CTR, engagement rate, downloads
Business Metrics
- Leads generated, conversion rate, CAC, revenue attribution, ROI per piece