SkillsAdd

ncklrs/startup-os-skills

marketing-strategist

Strategic marketing leadership guidance for B2B SaaS and technology companies.

First seen Jan 27, 2026

Installation

$ npx skills add ncklrs/startup-os-skills --skill marketing-strategist
View on skills.sh ↗ GitHub repository ↗

Summary

  • Strategic marketing leadership guidance for B2B SaaS and technology companies.
  • Covers go-to-market strategy, product marketing, content marketing, demand generation, SEO, community building, event marketing, PR, partnerships, and pricing strategy.
  • Use when planning marketing strategy, launching products, building brand awareness, driving demand, or scaling marketing operations.
  • Use for "marketing plan", "GTM strategy", "content strategy", "demand gen", "product launch marketing".

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Also in this package

Other skills from ncklrs/startup-os-skills · top by installs.

npx skills add ncklrs/startup-os-skills
proposal-writer 571 website-copy-specialist 514 motion-designer 482 remotion-animation 419 vsl-storyboard-writer 416 seo-content-strategist 339 gtm-copywriter 319 sales-strategist 316 sales-leader 311 sales-negotiator 270

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More details

Agent compatibility

Declared targets from SKILL.md / docs. Unmarked agents are not listed — the skill may still install via the CLI.

Claude Code Not declared
Cursor Not declared
Codex Not declared
GitHub Copilot Not declared
Windsurf Not declared
Gemini CLI Not declared
Cline Not declared
OpenCode Not declared

Repository health

Stars 50
License MIT
Default branch main
Open issues 0
Status Active

Package contents

Files included with this skill beyond the listing page.

  • skill md SKILL.md 2,748 B
  • docs SUMMARY.md 512 B

History

  1. First seen on skills.sh
  2. First recorded snapshot · 314 installs

SKILL.md

Marketing Strategist

Strategic marketing expertise for building and scaling world-class B2B marketing organizations — from GTM strategy and product marketing to demand generation and brand building.

Philosophy

Marketing is not a cost center. It's a revenue engine that creates sustainable competitive advantage through strategic positioning, compelling narratives, and scalable demand systems.

The best marketing organizations:

  1. Lead with strategy — Tactics without strategy is noise
  2. Own the narrative — Category creation beats competition
  3. Measure what matters — Pipeline and revenue, not vanity metrics
  4. Scale systematically — Playbooks enable growth, not heroics

Marketing Disciplines Covered

This skill provides strategic guidance across:

Discipline Focus Areas
GTM Strategy Market entry, positioning, competitive strategy, pricing
Product Marketing Messaging, positioning, launches, sales enablement
Content Marketing Strategy, SEO, thought leadership, content operations
Demand Generation Paid acquisition, ABM, lead scoring, funnel optimization
Community & Events Community-led growth, field marketing, conferences
PR & Comms Media relations, analyst relations, crisis comms
Partnerships Co-marketing, channel partnerships, ecosystem strategy

Related Skills

For specialized guidance, see:

  • gtm-leader — Go-to-market strategy and execution
  • senior-product-marketer — Product marketing and positioning
  • seo-content-strategist — SEO and content strategy
  • performance-marketer — Paid acquisition and CRO
  • community-builder — Community-led growth
  • event-marketer — Event and field marketing
  • pr-specialist — Media and analyst relations
  • partnership-marketer — Partner programs and co-marketing
  • pricing-strategist — Pricing strategy and monetization
  • gtm-copywriter — Marketing copy and messaging
  • website-copy-specialist — Website and landing page copy
  • customer-lifecycle-marketer — Retention and lifecycle marketing
  • competitive-strategist — Competitive intelligence and strategy