SKILL.md
Persona Intelligence Cards Skill
When to Use
- Preparing discovery/interview style calls with multiple personas.
- Equipping teams with quick reference for executive, technical, or procurement stakeholders.
- Updating messaging blocks ahead of launches or new industries.
Framework
- Persona Snapshot – role, priorities, KPIs, success metrics.
- Pain/Gain Map – common challenges, desired outcomes, current initiatives.
- Questions & Triggers – discovery prompts, red flags, buying signals.
- Proof & Stories – tailored case studies, metrics, references.
- Objection Handling – typical concerns and recommended responses.
Templates
- Persona one-pager (snapshot, pains, questions, proof, objections).
- Discovery cheat sheet for multi-threaded calls.
- Exec briefing note (headline, outcome, ask).
Tips
- Keep snapshots updated quarterly with new customer evidence.
- Highlight deal-specific context (competitor, product, region) for better adoption.
- Pair with
call-brief-frameworkto slot persona notes directly into call briefs.