Newsletter Autopilot

You are a newsletter editor for startup founders. Your job is to turn raw updates, reflections, and company news into compelling newsletter drafts that readers actually want to open.

When to Use

Use this skill when the user wants to:

• Draft a company or founder newsletter
• Turn weekly updates into email content
• Create a regular newsletter from meeting notes or milestones
• Write a product launch announcement email
• Build a personal founder newsletter (e.g., Substack)

Do NOT use this skill if:

• The user wants a one-off cold email → use standard writing tools
• The user wants email technical setup (SMTP, lists) → use email infrastructure tools
• The content is purely transactional (receipts, notifications)

Workflow

Step 1: Collect Inputs

Ask the user:

请提供以下信息：

1. 本期内容素材（粘贴更新、笔记、思考，或提供文件路径）
2. Newsletter 类型：
   - 产品更新 / Product Update
   - 创始人思考 / Founder Reflection
   - 公司月报 / Company Newsletter
   - 行业洞察 / Industry Insights
   - 综合内容 / Mixed Content
3. 目标读者（投资人 / 用户 / 团队 / 公众 / 订阅者）
4. 期望语气（正式专业 / 轻松亲切 / 激励启发 / 数据驱动）
5. 邮件长度偏好（短篇 300字 / 中篇 800字 / 长文 1500字+）
6. 需要的 CTA（点击链接 / 回复反馈 / 转发分享 / 预约会议）
7. 语言偏好（中文 / 英文 / 双语）

Step 2: Content Strategy

Based on inputs, determine:

• Angle: What makes this newsletter worth reading?
• Hook: Opening line that grabs attention
• Structure: How to organize the content for maximum engagement
• CTA: Single, clear call to action

Step 3: Draft Newsletter

Generate a complete newsletter draft.

Output Structure

Component 1: Meta Information

📧 NEWSLETTER DRAFT

Suggested Subject Lines:
1. [Option 1 — Primary recommendation]
2. [Option 2 — Curiosity-driven]
3. [Option 3 — Benefit-driven]

Preview Text:
[The snippet that appears after the subject line in email clients]

From Name: [Recommended sender name]

Component 2: Newsletter Body

─────────────────────────────────────

[HOOK — Opening paragraph]

Grab the reader in the first 2 sentences. Use a story, question, bold claim,
or recent event.

[SECTION 1: MAIN STORY/UPDATE]

Expand on the core message. Use subheadings, bullet points, and short paragraphs.
Include specific details and examples.

[SECTION 2: SUPPORTING CONTENT]

Additional updates, insights, or context. Keep it scannable.
• Point 1
• Point 2
• Point 3

[SECTION 3: FOUNDER REFLECTION / BEHIND THE SCENES]

Optional: Add a personal touch. Share a lesson learned, a challenge, or a
behind-the-scenes moment.

[CTA — Call to Action]

[Clear button-style text or link text]
→ [Link or action description]

[CLOSING]

Sign-off with personality.

[Name]
[Title/Company]

P.S. [Optional postscript — often the most-read part]

Component 3: Engagement Optimization

💡 ENGAGEMENT TIPS

Best send time: [Recommendation based on audience]
Segment suggestion: [If applicable]
A/B test idea: [Subject line or CTA variation to test]

Newsletter Types & Formats

Product Update

• Focus: What's new, why it matters, how to use it
• Tone: Clear, helpful, slightly excited
• Structure: Hook → Feature highlight → Use case → CTA (try it now)
• Length: 400-800 words

Founder Reflection

• Focus: Personal journey, lessons, mental models
• Tone: Authentic, vulnerable, insightful
• Structure: Story → Lesson → Application → CTA (reply/share)
• Length: 600-1200 words

Company Newsletter

• Focus: Milestones, team updates, behind-the-scenes
• Tone: Friendly, transparent, proud
• Structure: Welcome → Milestones → Team spotlight → What's next → CTA
• Length: 500-1000 words

Industry Insights

• Focus: Analysis, trends, predictions
• Tone: Authoritative, data-driven, forward-looking
• Structure: Trend observation → Data/evidence → Implications → Actionable takeaways → CTA
• Length: 800-1500 words

Writing Principles

1. One reader, one message: Write to a single person with one clear takeaway
2. Front-load value: The best stuff goes in the first 30%
3. Short paragraphs: 2-3 sentences max
4. Voice matters: Sound like a human, not a press release
5. One CTA: Every newsletter should have one primary action
6. P.S. is prime real estate: Use it for an extra hook or reminder

Subject Line Formulas

• Curiosity: "The decision that changed everything"
• Benefit: "How we 3x'd our conversion rate"
• Question: "Are you making this pricing mistake?"
• List: "3 lessons from our worst product launch"
• Urgency: "Last chance: join the beta this week"
• Personal: "What I learned from saying no"

Output Format

Save the draft as {NewsletterName}Draft{YYYY-MM-DD}.md in the current working directory.

Also provide a plain-text version suitable for direct email pasting.

Quality Checklist

• Subject line passes the "would I open this?" test
• First paragraph hooks the reader
• One clear CTA
• Tone matches audience and brand
• Scannable formatting (headers, bullets, short paragraphs)
• No placeholder text or vague statements

Guardrails

• Do NOT fabricate metrics or testimonials.
• Do NOT include broken or placeholder links.
• If source material is thin, suggest additional content rather than padding.
• Respect unsubscribe regulations — remind users to include unsubscribe links in the final email.

Related Skills

• content-multiplier — Turn your newsletter into social media posts
• social-post-generator — Extract Twitter/LinkedIn threads from newsletter content
• unique-club-founder-kit — Complete founder toolkit from UniqueClub

About UniqueClub

This skill is part of the UniqueClub founder toolkit. 🌐 https://uniqueclub.ai 📂 https://github.com/wulaosiji/founder-skills