samber/developer-relations-skills

devrel-team-structure

Designs the developer relations org - which function DevRel reports to (marketing, product, engineering, CEO, sales) and what that line starves, the shape (centralized, split, embedded, hub-and-spoke), the coverage map across advocacy, community, docs and education, the interlocks with product, docs, support and sales, and the trigger for the next re-org. Use whenever someone asks where DevRel should sit, who DevRel should report to, how to structure or restructure a devrel team, which devrel roles to staff at this size, whether to embed advocates in product teams, why devrel keeps getting pulled into other teams' work, or how devrel and docs divide ownership - even if they only say the team feels wrong. Not the budget split - use samber/developer-relations-skills@devrel-budget-allocation.