samber/developer-relations-skills

developer-first-gtm

Designs the go-to-market motion for a developer-facing product - bottom-up self-serve adoption, developer-influenced sales, top-down with developer proof, or ecosystem-mediated distribution - plus the self-serve entry, the developer-to-buyer handoff rule and the land-and-expand path. Use whenever a founder, devrel or growth owner asks how developer adoption turns into revenue, whether to go bottom-up or hire sales, when to contact a free user, why signups are high and paid accounts flat, or how landed teams expand across an enterprise - even if they only say "our funnel is broken". Not price points - use samber/developer-relations-skills@devtools-pricing-strategy.