samber/dev-event-organizer-skills

event-marketing-plan

Build the attendee-acquisition plan for a technical event - audience segments mapped to channels, the campaign-calendar spine (a ticketed event's percent-of-ticket-sales ladder or a free event's percent-of-attendance-goal curve), campaign moments pinned to pricing and program dates fixed elsewhere, budget allocated across the channel mix, funnel targets per phase, and each channel routed to the sibling that executes it. Use whenever asked to plan how to fill an event, run a ticket-sales or registration campaign, choose promotion channels, split promotion budget, or set registration targets by date. Do NOT use for the email copy itself - use samber/dev-event-organizer-skills@event-attendee-email-sequences - or ticket prices - use samber/dev-event-organizer-skills@event-ticket-pricing.