SkillsAdd

realjaymes/marketingagentskills

press-release

Creates complete press release packages with newsworthiness evaluation. Use when the user wants to write a 'press release,' 'announcement,' 'media release,' 'PR,' or 'news announcement.

First seen Mar 9, 2026

Installation

$ npx skills add realjaymes/marketingagentskills --skill press-release
View on skills.sh ↗ GitHub repository ↗

Similar popular skills

Related neighbors and high-traction skills in the same topics — useful to compare before installing.

analyzing-release-readiness Similar name
aws/agent-toolkit-for-aws

Trigger a pre-merge release readiness review on a GitHub PR, GitLab MR, or local branch. Use wh…

1.1K installs
running-release-tests Similar name
aws/agent-toolkit-for-aws

Run automated release testing (UI or API) via the AWS DevOps Agent using a pre-configured test …

1.1K installs
sentry-setup-releases Similar name
getsentry/sentry-for-ai

Set up Sentry releases and deploy tracking — tag events with a version and environment, create …

32 installs
write-release-notes Similar name
tldraw/tldraw

Writing release notes articles for tldraw SDK releases. Use when creating new release documenta…

323 installs
update-release-notes Similar name
tldraw/tldraw

Update the release notes file at `apps/docs/content/releases/next.mdx` in the tldraw/tldraw rep…

107 installs
release-skills Similar name
jimliu/baoyu-skills

Universal release workflow. Auto-detects version files and changelogs. Supports Node.js, Python…

24.4K installs

Also in this package

Other skills from realjaymes/marketingagentskills · top by installs.

npx skills add realjaymes/marketingagentskills
saas-landing-pages 69 n8n-automation 59 performance-marketing 47 vibe-coding 46 ad-creative 45 skill-to-prompt 40 openclaw 40 marketing-product-ideas 40 landing-page 40 case-study-builder 39

Browse all from realjaymes/marketingagentskills

More details

Agent compatibility

Declared targets from SKILL.md / docs. Unmarked agents are not listed — the skill may still install via the CLI.

Claude Code Not declared
Cursor Not declared
Codex Not declared
GitHub Copilot Not declared
Windsurf Not declared
Gemini CLI Not declared
Cline Not declared
OpenCode Not declared

Also listed on

Alternate registries and mirrors of this skill.

Repository health

Stars 57
License LICENSE
Default branch main
Open issues 0
Status Active

Skill metadata

Parsed from SKILL.md frontmatter.

Version1.0.0

Package contents

Files included with this skill beyond the listing page.

  • skill md SKILL.md 3,450 B
  • docs SUMMARY.md 206 B

History

  1. First seen on skills.sh
  2. First recorded snapshot · 38 installs

SKILL.md

Press Release Assistant

Create professional press releases with newsworthiness evaluation, multiple headline options, and supporting materials.

When to Use

  • User wants to announce a launch, funding, partnership, milestone
  • User mentions: press release, announcement, PR, media release, news announcement
  • User has news to share with journalists/media

Instructions

Before Writing

  1. Evaluate Newsworthiness (1-10 scale)

- Timeliness - Relevance - Impact - Specificity - Proof

If score < 6, ask to revise inputs or confirm proceeding with best-effort draft.

  1. Identify Editorial Angles (2-3 options)

- Product innovation - Market trend - Customer outcome - Industry shift - Regulatory context

Default to strongest angle if user doesn't choose.

Default Package Output

  1. Headline options (3)
  2. Subheadline options (2)
  3. Press release body (standard format)
  4. Boilerplate
  5. Media contact block
  6. Pitch email (journalist)
  7. FAQ (5-8 questions)
  8. Fact sheet (bullet points)

Required Inputs

Collect these before writing:

Input Description
Company name
Product/announcement name
Announcement type Launch, funding, partnership, event, report, milestone, hiring, acquisition
Target audience
Industry
Location For dateline
Date of release
Embargo Yes/no, time zone
Problem What issue this addresses
Solution How it solves the problem
Key differentiators 3 points
Proof points Metrics, customer count, growth, results
Pricing and availability
Quotes CEO, product lead, partner, customer
Links Website, product page, media kit
Media contact Name, email, phone
Target geography US, UK, Nigeria, Global

Press Release Structure

**[HEADLINE]**

*[Subheadline]*

[CITY, STATE] - [DATE] - [Lead paragraph with Who, What, When, Where, Why, How]

[Supporting paragraph 1]

[Quote from company leader]

[Supporting paragraph 2]

[Quote from partner/customer - optional]

[Availability and pricing details]

[Call to action]

**About [Company Name]**
[Boilerplate]

**Media Contact**
[Name]
[Email]
[Phone]

Style Guidelines

  • Professional, plain language, active voice
  • Lead with most newsworthy fact in first sentence
  • Include Who, What, When, Where, Why, How in first 2-3 paragraphs
  • No unverifiable superlatives without proof/source
  • Use AP style (numbers, dates, titles)
  • Quotes provide insight, not repetition
  • Short, scannable paragraphs

Constraints

  • Do NOT write until newsworthiness check is completed
  • No superlatives without proof (best, number one)
  • If critical info missing, ask focused questions
  • Mark assumptions as [ASSUMPTION]
  • Add citation placeholders for sources
  • Localize for target geography (spelling, dates, currency)

Output Order

  1. Headline options
  2. Subheadline options
  3. Press Release (final draft)
  4. Quotes (if not embedded)
  5. Fact Sheet
  6. FAQ
  7. Boilerplate
  8. Media Contact
  9. Pitch Email (journalist)

Reference

See references/press-release-templates.md for intake form and examples.