Summary
- matrix.
- Invoke after the 01-client-brief is complete and before channel strategy or content pillar work begins — personas are the foundation for all content and platform decisions.
- Use this skill when it is the closest match to the requested deliverable or workflow.
- Do not use when Do not use this skill for graphic design, video production, software development, or legal advice beyond the repository's stated scope.
- Do not use it when another skill in this repository is clearly more specific to the requested deliverable.
- Workflow Collect the required inputs or source material before drafting, unless this skill explicitly generates the intake itself.
- Follow the section order and decision rules in this