Lifecycle opportunities skill

Find where users activate, stall, pay, invite, or churn in this product’s code and data model. Recommend messaging opportunities tied to real events and UI states.

Hard constraint

Do not create, update, push, or delete Knock resources via MCP or CLI. Output an opportunity backlog and event/trigger sketches only. Hand off to knock-setup or knock-product-messaging-strategy only if the user asks to build.

Output contract (hard)

Write all detailed findings to knock-plan.md at the repo root (create or update). Keep chat minimal — status + confirmation only.

Do not paste opportunity briefs, code-path inventories, or long rationale into chat. Follow rules/opportunity-brief-format.md.

Allowed chat content:

1. One short status line (path + count)
2. Optional one-line blocker
3. Bold confirmation question as the last line

Example:

Wrote knock-plan.md with 6 ranked opportunities.

Which opportunities should we take next?

Overview

1. Map the product lifecycle in code (rules/map-product-lifecycle.md) — write signals into the file
2. Select high-value opportunities (rules/select-opportunities.md) — rank in the file
3. Write opportunity briefs (rules/opportunity-brief-format.md) — full briefs in the file only

How to use this skill

1. Infer personas, accounts/workspaces, and key funnels from the repo — capture in the file, not chat.
2. Locate signup, onboarding, invite, billing, usage, and inactivity signals — same.
3. Propose at most 8 prioritized lifecycle messages in knock-plan.md.
4. Chat: status line + ask which to advance. Do not dump the list body in chat.
5. When the user asks to build in Knock or deepen strategy, hand off with a structured payload — do not invite re-ranking:

### Setup handoff
- **plan.** knock-plan.md
- **confirmed.** [names or indexes]
- **skipped.** [names or indexes]
- **deferred / blocked.** [names + reason]

knock-setup must treat confirmed as authoritative, read detail from knock-plan.md, and skip rediscovery. For fuller strategy design, hand off confirmed items to knock-product-messaging-strategy (same knock-plan.md).

Rule files reference

• rules/map-product-lifecycle.md — where to look in code
• rules/select-opportunities.md — prioritization
• rules/opportunity-brief-format.md — plan file structure and chat brevity

Docs

• https://docs.knock.app/concepts/workflows
• https://docs.knock.app/concepts/guides
• https://docs.knock.app/concepts/audiences
• https://docs.knock.app/send-notifications/triggering-workflows/audiences
• https://knock.app/manuals/product-leaders-guide-to-effective-notifications/the-product-leaders-guide-to-effective-notifications