SKILL.md
Forth AI Content Marketing
Generate content for Forth AI's company brand and market presence.
Scope
This skill is for company content only. For personal brand content (Junhua's thought leadership), use the personal-brand skill in the junhua.me workspace.
| Content Type | Use This Skill | Use Personal Brand |
|---|---|---|
| Product announcements | Yes | No |
| Company blog | Yes | No |
| Case studies | Yes | No |
| Company LinkedIn | Yes | No |
| Thought leadership | No | Yes |
| Personal opinions | No | Yes |
| Founder journey | No | Yes |
Voice
Company voice uses "we" and speaks for Forth AI:
- Professional but not corporate
- Confident about product/vision
- Technical credibility
- Customer-focused
Content Types
| Type | Purpose | Length |
|---|---|---|
| Product announcement | New features, releases | 200-400 words |
| Company blog | Technical deep-dives, company updates | 800-1500 words |
| Case study | Customer success stories | 500-800 words |
| Company LinkedIn | Company updates, hiring, milestones | 150-250 words |
Product Announcement Template
# [Feature/Product Name]
[One sentence: What it is and why it matters]
## What's New
[2-3 paragraphs explaining the feature]
## Why We Built This
[Context on customer need or market gap]
## How to Get Started
[Clear next steps]Company LinkedIn Template
[Hook: What we shipped/achieved/learned]
[2-3 short paragraphs with details]
[Call to action: Try it / Read more / Join us]Quality Checklist
- Uses "we" (company voice)
- Focuses on customer value
- Technically accurate
- Clear call to action
- No hype or buzzwords